01
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Fight for your right to party.

iHeart Media reached out for help with rebranding Denver's iconic hard rock radio station, KBPI. They needed help spreading the word about moving from 106.7 to 107.9. With such a loyal fan base, the challenge was to refresh the brand without alienating their roots as a Denver institution. A true brand refresh.

IDENTITY / ILLUSTRATION
Agency: Cactus

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02
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“Black letter typography, lightning bolts, flames and bad-assery pays homage to hard rock culture and maintains the attitude the audience loves.”

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