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What goes into the most powerful ETFs in the country?

In the financial industry, new ETF products are launched at a lightning-fast pace. Many of them are flash in the pan funds with no track record or real numbers behind its performance. We reinforced to financial advisors that PowerShares is a proven, time-tested and innovative leader in ETF investing. The thinking, innovation and strategy they put into the fund is what you get out.  

DESIGN / CAMPAIGN / CONCEPT / ART DIRECTION
Agency: Fear Not